Marketing Assistant/Web Designer
Website content, blogs, and landing pages were consistently maintained and updated to ensure accuracy and relevance. This involved regularly reviewing existing materials and making necessary revisions to keep the site engaging for users. The role also included designing and editing various graphics, such as visuals for real estate properties, logos, business cards, flyers, posters, brochures, email signatures, social media content, and newsletter images. Tools like Canva and Photoshop CS6 were used to ensure that all designs adhered to the company’s branding guidelines.
To maintain a strong online presence, updates, and post scheduling across various social media platforms, including Facebook, Instagram, and YouTube, were executed. This strategic approach helped keep the audience engaged and informed. Additionally, email campaigns were managed and executed using platforms like Mailchimp and Emma, aiming to reach clients and prospects effectively. These efforts contributed to building meaningful connections with the audience.
Google Analytics was integrated into the website to monitor traffic and user behavior, with weekly reports prepared and distributed to track performance and refine strategies. Company photos were edited for quality and consistency using Photoshop, enhancing visual appeal. Marketing and promotional videos were also edited with Filmora9 and DaVinci Resolve to improve visual content. Support was provided to real estate agents in organizing contacts and importing them into Brivity CRM, streamlining the customer relationship management process.